1. Coupa
2. SAP Ariba
3. DeepStream
3. What is the Difference Between SAP Ariba, Coupa and DeepStream?
4. Which Should You Choose…SAP Ariba, Coupa, Or DeepStream?
Strategic sourcing, spend management and overseeing supplier relationships takes time and costs money. Cloud-based tools help us save on both, and Coupa and SAP Ariba are well-known in the market for supporting contract management activities.
Whether you’re in charge of procurement for a medium-sized company, or part of a larger team overseeing supply chain management for an enterprise organisation, chances are you’re reliant on software providers to help make these processes more efficient and cost effective.
But are you using the right software solution to match your needs and support your business performance goals?
To help you make the right choice when deciding on the best contract lifecycle management software for your business, we’re assessing Coupa vs. Ariba, then comparing the features and benefits of DeepStream’s eSourcing platform.
According to business needs and procurement maturity, you'll understand why different companies use these to manage their eSourcing, procurement and other contract management needs. By understanding their similarities and differences, you’re better positioned to decide which is a better fit for your organisation.
We’ll also contrast both SAP Ariba and Coupa with our own RFx platform, to help you understand how DeepStream may be right for your business.
Coupa offers:
Coupa is a cloud hosted spend management platform for medium-sized businesses and large-scale enterprises.
Positioned as an all-in-one solution, it assists you in managing every spend-related activity across your business.
The easy-to-use, open-architecture software means Coupa can easily be adapted to fit into your ecosystem. It’s popular with big name brands such as Salesforce, Unilever, Groupon and Aon, and businesses across a diverse range of industries, from non-profits, to retail, to manufacturing.
Key features of Coupa include:
- Contract lifecycle management
- Expense management & payment support
- Inventory management
- Predictive spend analytics and data insights
- Strategic sourcing & procurement
- Supplier information management
Their web solution is fully mobile with Android and iOS compatibility. It currently supports five languages and integrates with over 35 other Enterprise Resource Planning (ERP) applications, including DocuSign, KPMG, MuleSoft, NetSuite and Salesforce.
Coupa’s versatility is demonstrated by its multi-lingual, multi-currency and multi-organizational Business Service Management (BSM) options and the 360 degree visibility it offers across various business processes.
They have a flexible, quote-based pricing scheme and offer comprehensive support for setting up and using their product.
SAP Ariba Offers:
SAP Ariba is a customizable, comprehensive procurement platform which includes a robust set of tools to support your sourcing process, procurement and payment needs.
Having been around for more than 25 years, they are recognised as a leader in the field. This solution appeals to larger organizations such as JP Morgan Chase, Deloitte and CocaCola, but is also used by medium to small businesses globally too.
Key features of SAP Ariba include:
- Analytics & reporting
- Procurement
- Strategic sourcing
- Spend management
- Supply chain management
- Supplier collaboration
This cloud-based procurement platform integrates with SAP-specific ERP management software and is primed for Mac and Windows use, as well as Android and iPhone apps.
It includes access to an extensive business marketplace called the Ariba Network, providing more opportunities to connect, compete, and trade with suppliers and buyers worldwide.
SAP Ariba tailors their price plans specifically to client needs and their support includes a sizable help center and resource hub.
DeepStream offers:
DeepStream is a best-of-breed eRFx and sourcing optimisation platform designed to simplify procurement without overcomplicating it. Built for procurement teams in small to mid-sized enterprises through to larger global organisations, DeepStream focuses on what matters most: usability, agility, and driving real value, fast. Recognised as best-in-class for RFX & sourcing optimisation across the SME and mid-market level, DeepStream helps teams avoid digital overwhelm and deliver rapid value realisation.
Key features of DeepStream include:
- eRFx management (RFIs, RFQs, RFPs): Standardise requests, centralise communication, and evaluate suppliers consistently.
- Supplier discovery: Search with inclusion/exclusion criteria to identify new, category-specific suppliers within minutes.
- Pre-qualification: Create custom onboarding questionnaires to ensure engagement with the right suppliers.
- Contract management: Manage source-to-contract processes with efficiency and full auditability.
- eAuctions: Enable real-time supplier bidding to support competitive pricing and reduce negotiation time.
- AI analytics: Use plain-language prompts to generate instant reports, tables, charts, and insights from Source-to-Contract data.
DeepStream is cloud-based, fully browser compatible, and built with the cleanest, most user-friendly UX in the industry - so teams can get started with minimal training. With a procurement-first approach, the platform streamlines and standardises processes while remaining flexible enough to adapt to each organisation’s maturity.
Unlike end-to-end suites that can overwhelm users, DeepStream helps procurement teams start small, then scale from there. This ensures quick wins, seamless adoption, and long-term success, backed by a dedicated customer success team.
Pricing is straightforward and transparent, tailored to business needs without unnecessary complexity. DeepStream also offers an interactive Tech Fit Assessment, helping teams benchmark their current maturity and identify the right next step in their digital journey.
The Differences between SAP Ariba, Coupa, and DeepStream
Let’s now consider how these companies match up to each other in terms of 5 specific areas: their features, integrations, ease of use, flexibility and marketplace.
1. Features
Coupa and SAP Ariba have similar feature sets. What sets them apart from other options is their advanced business intelligence capabilities.
They both offer spend and payment management elements, supply chain and contract management components, and advanced data analysis. Extensive tools, compliance-driven processes, and the ability to leverage information from their broad networks both inform and support procurement decision making.
Both do similar things, but there is a subtle difference in their positioning. Coupa positions itself as a Business Spend Management platform with a focus on visibility, whereas SAP Ariba identifies as an eProcurement and Supply Chain Management platform. Their focus is on process improvement.
According to TrustRadius, Coupa’s attraction lies in their tracking and procurement transparency and SAP is known for their customizable workflows and ability to handle complex procurement needs and environments.
Similarly, DeepStream’s solution features support for sourcing, spend management, procurement, tracking, compliance and reporting. Where we offer more value is with our AI-powered functionality and the efficiencies it brings to sourcing, procurement and supply chain management. Our focus is on intelligent, speedy, seamless and user friendly RFx communications. So, we place importance on the transparency, efficiency and cost-saving elements of improving communications in all procurement-related processes.
2. Integration
Although they are comprehensive contact management solutions in their own right, both platforms also form part of larger technology stacks.
Coupa’s Application Programming Interface (API) means it can integrate with multiple other ERPs, analytics and financial tools. Its adaptability is showcased by its use cases as an on-premises, on-the-go, or web-based tool.
SAP Ariba currently integrates specifically and seamlessly with other SAP software solutions. The benefit of this is that you’re working with a single software supplier, which simplifies your communications and support processes. Similar to Coupa, it is used as a mobile or desktop application.
To compare, DeepStream is currently a cloud-based technology for use on Mac and Windows. It integrates with Slack for communications, but it is also a full stack, standalone solution and all communications and negotiations can happen in-app. So no other ERP integrations are required to activate its full potential and functionality.
If you’re not familiar with Enterprise Resource Planning (ERP) software, watch this quick video:
3. Usability
All 3 are effective tools which are relatively easy to use and implement.
But deployment time depends on the customization required and the size of your company.
SAP Ariba states that their solution deploys in 12 weeks or less and requires about 20 hours of training time. Onboarding time for Coupa users depends on the customization you need and the number of staff on your team. Training takes 3-5 hours for a user to get up and running after system implementation.
DeepStream takes 1-3 days to deploy. As it’s plug and play and incredibly easy to use, there is virtually no training required beyond the initial demo, but our customer success team are on hand to help every step of the way. It is so user friendly that the onboarding is seamless and your team will be up and running in days. You can also customize our agile software as you use it. The fast implementation time translates into faster turnarounds on your procurement timelines.
4. Flexibility
There are 2 main areas relating to the flexibility of these software applications.
Horizontal flexibility supports a variety of different types and sizes of organisations across industry spectrums.
Both options support this as they can be used across industries and sectors. SAP Ariba caters to both small, medium, and large businesses, whereas Coupa focuses more on big businesses and organisations.
Vertical flexibility helps clients scale as they need to.
Both solutions are fully compatible with scaling up or down. Customized feature sets fit individual client needs with additional capabilities and integrations added or removed as needed. Pricing for both is quote based.
DeepStream is supremely flexible, as it is scalable, versatile and user friendly. You can seamlessly and collaboratively build and execute on any direct or indirect RFx workflows and communications, all from a single dashboard view.
5. Marketplace: Supply Chain Collaboration
Marketplace connection is an important differentiator when choosing your strategic sourcing and supplier management platform.
Market connectivity is a valuable consideration, as connecting to new markets around the world means more diverse, viable trading opportunities, and increasing your access to a larger number of supplier bids ultimately reduces costs.
Coupa, founded in 2006, has an Open Business Network with 2 million companies. Ariba, which started in 1996, boasts a whopping 6.7 million companies on their Ariba Network, currently considered the world’s largest marketplace. Both have spend management communities, and supplier and buyer networks. But bigger and more mature companies can often be less agile to respond to the needs of their customers…
Since we were founded in 2016, we’ve already worked with over 4,000 companies, with nearly 10,000 users in 56 countries, partnering on our DeepStream network. And our client base is booming. Where our network differs is that our clients are distinct and discerning about who gets added to the network, to ensure a higher caliber of quality supplier listings.
For quick reference, check out SAP Ariba and Coupa’s specific features and capabilities in the comparison table below, and see how our own DeepStream RFx platform leapfrogs these two offerings.
Which Should You Choose…SAP Ariba, Coupa, Or DeepStream?
Coupa and SAP Ariba are both software options for business, contract and spend management.
Some contract management and strategic sourcing alternatives function exceptionally well for an affordable price, but only offer a small feature set. Others may have a larger selection of tools and applications, but be more cost prohibitive.
As part of your selection process, it’s important to consider:
- Which solution best fits my company’s specific needs?
- Which solution fits my procurement team's maturity level?
- What features do they offer that support my business size, budget, users’ requirements and their technical ability?
It’s better to consider which solution has the bulk of the features necessary to help support your organisation’s growth and your users’ development sustainably, while keeping your business processes and communications agile and efficient.
DeepStream delivers best-of-breed eRFx software with supporting source-to-contract modules, offering the essential features procurement teams need to mature, step by step. While other platforms can feel either too limited or overwhelmingly complex, DeepStream is built differently: we prioritise usability, ensuring our solution is the simplest, cleanest, and most user-friendly in the industry - backed by our dedicated customer success team.
Our approach de-risks digitalisation by guiding teams through a step-by-step, scalable journey - helping them boost procurement maturity one solidly executed step at a time. In short: start small, scale from there.
👉 Take our Tech Fit Assessment to benchmark your procurement maturity and discover the right next step for your digital journey.
Our intuitive RFx platform is constantly being developed and improved upon through user feedback. And, our client reviews have been overwhelmingly positive, so we know we’re delivering an excellent product and support.
